One-for-One: Doing Good for the World (and the Bottom Line)

Making money and making the world a better place don’t have to be mutually exclusive. In fact, they can (and often are) both be at the heart of a company’s business model. In order to pursue this double bottom line, more companies are adopting what’s known as the buy-one-give-one model, or “one-for-one” model, in which they donate products or services to some those in need every time a customer makes a purchase. Here’s a closer look at the work some of these companies are doing and the level of impact they have had around the world. Related: Four Companies that are Doing Good by Giving Back

One-for-One: Doing Good for the World (and the Bottom Line)

Doing good

4 Companies That Are Doing Good By Giving Back

It’s no secret that more and more for-profit companies are finding ways to make a positive impact on the world and give back to their local communities at the same time.  Here’s a look at four companies spearheading life-changing initiatives designed to make the world a better place. MGM In keeping with its mission to protect and preserve the Earth’s natural resources, MGM Resorts International partnered with NRG Energy to install a massive solar panel system on the roof of the Mandalay Bay Convention Center. Comprising 20 acres of space, these solar panels generate enough electricity to power the equivalent of 1,000 homes throughout the year. But this is just the latest development in MGM’s ongoing work to leverage the blazing Las Vegas sun as well as other natural energy sources: In only the past five years, MGM Resorts International’s conservation efforts have saved enough energy to power 22,000 U.S. […]

4 Companies That Are Doing Good By Giving Back

Doing good

Innovation that matters

 

Her Startup’s Goal: Breaking Down the Biggest Barrier to Playing Lacrosse

Welcome to Becoming the Boss, our series celebrating small business owners who have made the transition from solo-entrepreneur to employer. Check back periodically for new installments. Lacrosse has been surging in popularity over the past decade, joining gymnastics as the only two team sports to see participation grow among children age 6 to 17 since 2015. However, there is an important obstacle standing in the way of the continued growth of the sport: High-quality lacrosse gear is so expensive that many families would struggle to afford it. Where others might have seen a hurdle, 15-year-old lacrosse player and former “Shark Tank” contestant Rachel Zietz saw an opportunity to make the game more accessible. “I’ve learned from many leaders that when you see a problem, you can translate it into an opportunity,” Zieitz said in a recent interview, sounding every bit the seasoned entrepreneur. Gladiator Lacrosse, the sports equipment business Zietz […]

Her Startup’s Goal: Breaking Down the Biggest Barrier to Playing Lacrosse

America at work

Why Salt Lake City is Suddenly Brimming with Startups and Innovation

Every month, Free Enterprise casts a spotlight on one of America’s up-and-coming Silicon Cities – those urban hotspots that are bubbling up with entrepreneurship, fostering innovation and building vibrant digital economies. In August, we took a look at why entrepreneurs are flocking to the mountainous metropolis of Salt Lake City. Here’s what we found: The Olympic Games helped create a booming startup hub The 2002 Winter Games are long gone, but the city and its entrepreneurs are still reaping the benefits. The international sporting event was a catalyst to improving local infrastructure and helped shine a global spotlight on the city, which had been better known for its ski resorts, outdoor recreation and as a headquarters for the Mormon faith. It’s thanks to the Olympics that the city upgraded its airport and created a light rail system. On the surface, these may seem like minor improvements, but making it easy […]

Why Salt Lake City is Suddenly Brimming with Startups and Innovation

Silicon Cities

Why More Older Americans are Starting New Businesses

If you hear the word entrepreneur and immediately picture a young person in a baggy hoodie working in a converted garage or dorm room, you may have some re-imagining to do. More baby boomers and senior citizens are starting their own businesses, proving that entrepreneurship really has no age limit. The rise of the so-called “seniorpreneur” (or “encore entrepreneur”) shouldn’t be surprising. As boomers age and the U.S. greys, there are simply more older Americans in the workforce than there used to be. While workers age 55 or older made up just 12 percent of the workforce in 1994, their numbers nearly doubled to 25 percent by 2014, according to the Bureau of Labor Statistics. “A big component of the increase in older Americans launching more businesses is a reflection of a general demographic shift in the make up of all Americans,” Derek Ozkal, a program officer at the Kauffman […]

Why More Older Americans are Starting New Businesses

Creating opportunity

Secrets of the Seasonal Business

How do the seasonal businesses stay afloat after the masses of seasonal tourists have returned home?

Secrets of the Seasonal Business

Doing good

The Innovative Technologies That Helped Keep Athletes & Spectators Safe in Rio

In the months leading up to the 36th Olympic Games, there were countless concerns about health and safety for the thousands of athletes and supporters who would descend on Rio; understandably so, with threats ranging from Zika and water quality issues to violent crime and terrorism. That prompted Olympic officials and Brazilian government leaders to seek out the world’s most advanced health and security innovations in an effort to keep Rio’s millions of visitors as safe as possible during the two-week event – and much of that technology was provided by American businesses. While several notable incidents took place outside of the confines of the Olympic arenas (most notably, the saga that continues to unfold with the four American swimmers), the Games wrapped up on Sunday without any major security breaches and no reported terrorist attacks (despite several credible threats). Some, if not much, of the credit falls on innovative […]

The Innovative Technologies That Helped Keep Athletes & Spectators Safe in Rio

True innovation

This Startup Crowdfunded 36 Olympic Dreams in Rio

Crowdfunding has become increasingly popular across a number of disciplines, with ambitious entrepreneurs, cash-strapped artists and political hopefuls all turning to new online funding portals to raise money to finance their dreams. Thanks to one up-and-coming startup – and with a little help from Coca-Cola and POWERADE – that’s now a possibility for Olympic athletes, too. In fact, three dozen of them are in Rio right now thanks to crowdfunding. Started in 2013, Sponsorise.me has emerged as the leading sports-focused crowdfunding site in Europe and recently started gaining popularity in the United States. In short, the site allows fans, friends, family members and any one else to financially back an athlete’s or team’s journey in exchange for unique rewards, ranging from autographed memorabilia to meeting the athletes in person. Check out an example campaign below: “Every day, millions of athletes and teams are looking for sponsors to finance their project, […]

This Startup Crowdfunded 36 Olympic Dreams in Rio

Creating opportunity